Managing Trademark Assets Europe 2019

Why should you attend Managing Trademark Assets Europe?

Put simply, you can’t afford to miss it! With representatives presenting and attending from industry leading brands you will be able to access unmissable insights, network with a wide variety of industry experts and discuss ongoing strategies – it would be unwise to not be involved. Don’t let your competitors get ahead of the game.

There are many reasons why your brand needs to be represented at this conference. What are the benefits?

 

Benefits for employees to attend:

  • Discuss practical strategies for managing trademark portfolios that can be implemented into existing processes
  • Understand how to do more with less by benefitting from different perspectives from a range of industries
  • Learn how best to communicate and present the trademark message to business and marketing functions
  • Gain insights for ethically managing brand identity and enforcement on social media
  • Access best practices for fighting counterfeits with limited budgets
  • Determine how to navigate the ever-shifting online enforcement landscape with a focus on GDPR, UDRP and gTLDs
  • Build your network, enhance existing relations and engage in deep-dive discussions with like-minded individuals facing similar challenges

 

Benefits for employers to send a representative:

  • Equip counsel with practical strategies for cost-effectively managing trademark portfolios
  • Expose counsel to best practice from a range of different industries and industry experts
  • Gain know-how on the approaches others are taking to the same challenges
  • Update staff on the latest challenges with GDPR, UDRP and gTLDs
  • Enable ethical management of brand identify and enforcement on social media, bolstering brand reputation
  • Empower teams to improve the communication and presentation between legal, business and marketing
  • Arm counsel to better fight counterfeits without busting the budget

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